Things like prototyping, experimentation, thinking about using constraints, evolving ideas through process and developing them from scratch. Design thinking is what Apple uses to develop its ideas. I was out talking with managers and entrepreneurs and leaders and around the same time had come into contact with the school of design at Stanford. I co-authored a book called True North: Discover Your Authentic Leadership. Read more great books about innovatiove thinkers: Tina Rosenberg's Join the Club and Steven Levy's In the Plex. So, what can your old-school company learn from the founders of Twitter and comedian Chris Rock? Sims gives us the details. Peter Sims interviewed more than 200 leaders in innovation to compile a thoughtful, compelling look at the creative process as a model for success. It’s a story of gambling, experimentation and repeated failure, but Little Betsis not a cautionary tale.
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